Pix store is out in the decor section of starplaza:
As you can see, there are two new buttons on the camera. One for effects and the other is to go to the effect store. The effect I have on in this picture is the blue one, Copacabana Sunset. You don't need to buy a camera to be able to use any of the effects, that's what I sill-ily thought at first.Emma xox